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Accurate gauge of the public pulse? EDITORIAL 06/23/2011

Thursday, June 23, 2011

Accurate gauge of the public pulse?

EDITORIAL
Click to enlarge
06/23/2011
The unreliability in measuring the public pulse by these “independent” surveys can be shown through a comparison of the survey results from two different firms, conducted more or less during the same time frame (May 21 to June 4, for Pulse Asia and June 3 to 6 for Social Weather Stations), with both having a respondent base of 1,200 and the same error margins.

SWS had a 64 percent satisfaction rating for Noynoy, down five percentage points from his March ratings of 69 percent, with 18 percent dissatisfied in June.

Pulse Asia had a trust rating for Noynoy at 71 percent and a distrust rating of eight percent, with 22 percent undecided.

About the same results were found in both Pulse trust and approval ratings..... MORE

SourceThe Daily Tribune

URL: http://www.tribuneonline.org/commentary/20110623com1.html

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